Traffic
Somos traffic data and performance stats
📊Monthly Traffic
10269
visitors
⏱️Avg Visit Duration
79.75
seconds
↗️Bounce Rate
39.26%
of visits
📄PagesPerVisite
2.2
pages
Tech
Somos's Shopify theme and app stack breakdown
☁️Platform
Shopify
brand platform
🎨Theme
Dawn
brand theme
Identity
What fonts, colors and logo does Somos use?
🔤Typography
Aa
Source Sans Pro
🎨Brand Colors
#da1984
#00965e
📢Slogan
QUICK & EASY MEXICAN MEALS
Reviews
Somos customer insights and market gaps
⭐Trustpilot score
reviews
👀 Cusmer Reviews
CSR
Somos social responsibility initiatives
Cultural & Environmental Commitment
SOMOS Foods preserves authentic Mexican culinary traditions through authentic recipes, uses plant-based Non-GMO ingredients, and provides convenient access to genuine Mexican culture for American consumers while reducing reliance on processed alternatives.
P.I.A
Somos growth secrets and strategy takeaways
📍Positioning
Authentic Mexican food for busy Americans seeking convenient, culturally genuine meals that deliver restaurant-quality taste at home.
🔍 Insight
Somos leverages the emotional connection to authentic Mexican cuisine, creating a moat through cultural nostalgia and plant-based trust. 85.75% of their traffic comes from the US, where their marketing of 'mothers' home cooking' resonates deeply, reducing cognitive load for busy consumers seeking genuine cultural experiences.
🚀 Action
- 🎯 Cultural Storytelling: Highlight founder stories and authentic recipes → Perfect for: Building emotional connections → Quick Win: Boost engagement by 20% with relatable content.
- 🧠 Plant-Based Differentiation: Emphasize Non-GMO and plant-based benefits → Perfect for: Health-conscious audiences → Quick Win: Increase conversions by 15% with clear labeling.
- 📝 US Market Focus: Amplify localized marketing campaigns → Perfect for: Dominating core markets → Quick Win: Grow US traffic share by 5% in 30 days.
Overview
📊Monthly Traffic
10269
visitors
⏱️Avg Visit Duration
79.75
seconds
↗️Bounce Rate
39.26%
of visits
📄PagesPerVisite
2.2
pages
Metrics
☁️Platform
Shopify
brand platform
🎨Theme
Dawn
brand theme
🔤Typography
Aa
Source Sans Pro
🎨Brand Colors
#da1984
#00965e
📢Slogan
QUICK & EASY MEXICAN MEALS
Reviews
⭐Trustpilot score
Based on
reviews
👀 Cusmer Reviews
CSR
Cultural & Environmental Commitment
SOMOS Foods preserves authentic Mexican culinary traditions through authentic recipes, uses plant-based Non-GMO ingredients, and provides convenient access to genuine Mexican culture for American consumers while reducing reliance on processed alternatives.
📍Positioning
Authentic Mexican food for busy Americans seeking convenient, culturally genuine meals that deliver restaurant-quality taste at home.
🔍 Insight
Somos leverages the emotional connection to authentic Mexican cuisine, creating a moat through cultural nostalgia and plant-based trust. 85.75% of their traffic comes from the US, where their marketing of 'mothers' home cooking' resonates deeply, reducing cognitive load for busy consumers seeking genuine cultural experiences.
🚀 Action
- 🎯 Cultural Storytelling: Highlight founder stories and authentic recipes → Perfect for: Building emotional connections → Quick Win: Boost engagement by 20% with relatable content.
- 🧠 Plant-Based Differentiation: Emphasize Non-GMO and plant-based benefits → Perfect for: Health-conscious audiences → Quick Win: Increase conversions by 15% with clear labeling.
- 📝 US Market Focus: Amplify localized marketing campaigns → Perfect for: Dominating core markets → Quick Win: Grow US traffic share by 5% in 30 days.