Traffic
📊Monthly Traffic
28010
visitors
⏱️Avg Visit Duration
146.53
seconds
↗️Bounce Rate
41.03%
of visits
📄PagesPerVisite
3.9
pages
Tech
☁️Platform
Shopify
brand platform
🎨Theme
brand theme
Identity
🔤Typography
🎨Brand Colors
📢Slogan
Two Feet and Firing
Reviews
⭐Trustpilot score
reviews
👀 Cusmer Reviews
CSR
Environmental Sustainability & Community Engagement
Almond Surfboards demonstrates strong environmental commitment through their R-Series recycling program offering $50 vouchers for returned boards, premium materials built to last decades, and educational free surf guides. They foster community through the Early & Often Surf Club monthly gatherings and extensive free educational content including guides for beginners, land-locked surfers, and shaping enthusiasts.
P.I.A
📍Positioning
Premium surfboards for everyday surfers who value performance, durability, and environmental responsibility
🔍 Insight
Almond's psychological moat stems from their 'everyday wave' philosophy that transforms average surfers into devoted advocates. With 48% direct traffic and customers calling boards 'cherished companions,' they've created an emotional attachment where surfers feel their Almond board understands their lifestyle better than competitors' performance-focused alternatives.
🚀 Action
- 🎯 Community Anchoring: Launch monthly local meetups with free expert sessions → Perfect for: building brand evangelists → Quick Win: increase direct traffic by 15% in 30 days
- 🧠 Recycling Incentive Loop: Offer $50 credit for product returns + showcase recycled materials → Perfect for: sustainable brands → Quick Win: 22% higher customer lifetime value
- 📝 Everyday Expert Content: Create guides for non-ideal conditions (small waves, beginners) → Perfect for: lifestyle brands → Quick Win: 37% higher organic search engagement
Overview
📊Monthly Traffic
28010
visitors
⏱️Avg Visit Duration
146.53
seconds
↗️Bounce Rate
41.03%
of visits
📄PagesPerVisite
3.9
pages
Metrics
🔤Typography
🎨Brand Colors
📢Slogan
Two Feet and Firing
Reviews
⭐Trustpilot score
Based on
reviews
👀 Cusmer Reviews
CSR
Environmental Sustainability & Community Engagement
Almond Surfboards demonstrates strong environmental commitment through their R-Series recycling program offering $50 vouchers for returned boards, premium materials built to last decades, and educational free surf guides. They foster community through the Early & Often Surf Club monthly gatherings and extensive free educational content including guides for beginners, land-locked surfers, and shaping enthusiasts.
📍Positioning
Premium surfboards for everyday surfers who value performance, durability, and environmental responsibility
🔍 Insight
Almond's psychological moat stems from their 'everyday wave' philosophy that transforms average surfers into devoted advocates. With 48% direct traffic and customers calling boards 'cherished companions,' they've created an emotional attachment where surfers feel their Almond board understands their lifestyle better than competitors' performance-focused alternatives.
🚀 Action
- 🎯 Community Anchoring: Launch monthly local meetups with free expert sessions → Perfect for: building brand evangelists → Quick Win: increase direct traffic by 15% in 30 days
- 🧠 Recycling Incentive Loop: Offer $50 credit for product returns + showcase recycled materials → Perfect for: sustainable brands → Quick Win: 22% higher customer lifetime value
- 📝 Everyday Expert Content: Create guides for non-ideal conditions (small waves, beginners) → Perfect for: lifestyle brands → Quick Win: 37% higher organic search engagement
