Traffic
📊Monthly Traffic
112951
visitors
⏱️Avg Visit Duration
33.27
seconds
↗️Bounce Rate
42.99%
of visits
📄PagesPerVisite
2.4
pages
Identity
🔤Typography
🎨Brand Colors
📢Slogan
It's time to brush better
Reviews
⭐Trustpilot score
2.5
9
reviews
👀 Cusmer Reviews
Product effectiveness - Bite Toothpaste Bits clean teeth well and provide all-natural, zero-waste oral care. Environmental benefits - Smart 100% plastic-free packaging and eco-friendly product design. Subscription convenience - Easy management of recurring orders for toothpaste bits and mouthwash.
Customer service issues - Horrid customer service with non-responsive help system and broken webpage loops. Refund policy problems - No refunds issued once orders are processed for shipping, even for unopened products over $75. Product quality concerns - Insufficient mintiness in toothpaste and floss, with floss being too thick and prone to breaking.
CSR
Comprehensive Sustainability & Social Impact
Bite demonstrates extensive CSR through plastic waste diversion (75,000 lbs in 2022), B-Corp certification with legal ethical commitments, clean ingredient formulations, circular refill systems with compostable packaging, carbon neutrality, community engagement, charitable giving, employee volunteer programs, and sustainability education initiatives.
P.I.A
📍Positioning
Eco-conscious consumers seeking premium, plastic-free oral care with effective results and sustainable refill systems.
🔍 Insight
Bite's eco-conscious positioning and refillable system create a psychological moat by aligning with customers' environmental values. TrustPilot reviews highlight 'all-natural, zero-waste' as key trust signals, while direct traffic (49.15%) indicates strong brand recall among eco-aware consumers.
🚀 Action
- 🎯 Leverage Sustainability as a Moat: Highlight eco-friendly benefits in all marketing → Perfect for: Brands with green credentials → Quick Win: Boost trust and direct traffic.
- 🧠 Optimize Subscription Models: Simplify recurring orders → Perfect for: DTC brands with repeat purchases → Quick Win: Reduce churn and increase LTV.
- 📝 Enhance Customer Service: Address TrustPilot complaints proactively → Perfect for: Brands with service gaps → Quick Win: Improve review scores and retention.
Overview
📊Monthly Traffic
112951
visitors
⏱️Avg Visit Duration
33.27
seconds
↗️Bounce Rate
42.99%
of visits
📄PagesPerVisite
2.4
pages
Metrics
☁️Platform
Shopify
brand platform
🎨Theme
Custom
brand theme
🔌Apps
🔤Typography
🎨Brand Colors
📢Slogan
It's time to brush better
Reviews
⭐Trustpilot score
2.5
Based on
9
reviews
👀 Cusmer Reviews
Product effectiveness - Bite Toothpaste Bits clean teeth well and provide all-natural, zero-waste oral care. Environmental benefits - Smart 100% plastic-free packaging and eco-friendly product design. Subscription convenience - Easy management of recurring orders for toothpaste bits and mouthwash.
Customer service issues - Horrid customer service with non-responsive help system and broken webpage loops. Refund policy problems - No refunds issued once orders are processed for shipping, even for unopened products over $75. Product quality concerns - Insufficient mintiness in toothpaste and floss, with floss being too thick and prone to breaking.
CSR
Comprehensive Sustainability & Social Impact
Bite demonstrates extensive CSR through plastic waste diversion (75,000 lbs in 2022), B-Corp certification with legal ethical commitments, clean ingredient formulations, circular refill systems with compostable packaging, carbon neutrality, community engagement, charitable giving, employee volunteer programs, and sustainability education initiatives.
📍Positioning
Eco-conscious consumers seeking premium, plastic-free oral care with effective results and sustainable refill systems.
🔍 Insight
Bite's eco-conscious positioning and refillable system create a psychological moat by aligning with customers' environmental values. TrustPilot reviews highlight 'all-natural, zero-waste' as key trust signals, while direct traffic (49.15%) indicates strong brand recall among eco-aware consumers.
🚀 Action
- 🎯 Leverage Sustainability as a Moat: Highlight eco-friendly benefits in all marketing → Perfect for: Brands with green credentials → Quick Win: Boost trust and direct traffic.
- 🧠 Optimize Subscription Models: Simplify recurring orders → Perfect for: DTC brands with repeat purchases → Quick Win: Reduce churn and increase LTV.
- 📝 Enhance Customer Service: Address TrustPilot complaints proactively → Perfect for: Brands with service gaps → Quick Win: Improve review scores and retention.
