Dash.

dash. is a Thai lifestyle brand simplifying everyday objects through clean, intuitive design. Founded in 2018, they create useful essentials that get out of your way, embodying the philosophy that the best products are the ones you don't have to think about.
FOUNDED
2006
HEADQUATER
US

Traffic

Dash. traffic data and performance stats

📊Monthly Traffic
visitors
⏱️Avg Visit Duration
seconds
↗️Bounce Rate
of visits
📄PagesPerVisite
pages

Tech

Dash.'s Shopify theme and app stack breakdown

Identity

What fonts, colors and logo does Dash. use?

Dash. Brand Logo
🔤Typography
Aa
Helvetica Neue
🎨Brand Colors
#000000
#ffffff
📢Slogan
Simplify Each Moment

Reviews

Dash. customer insights and market gaps

⭐Trustpilot score
2.7
8
reviews
👀 Cusmer Reviews
Amazing team helped finding recommendations in Hong Kong with reasonable prices in busy areas like Tsim Sha Tsui; Communication with support team and host was satisfactory during stay; Some staff members were friendly and helpful
Company was dishonest about landlord contract renewals and kicked tenants out without finding new accommodation; Deposit refunds delayed for months without proper communication and resolution; Poor quality accommodation with issues like thin walls, noise problems, and ant infestations

CSR

Dash. social responsibility initiatives

Environmental & Community Initiatives
Revive collection made from reclaimed plastic bottles, 100% renewable energy operations, dash.space community creative space, and minimalist design philosophy reducing waste

P.I.A

Dash. growth secrets and strategy takeaways

📍Positioning

Urban professionals seeking functional simplicity with mid-to-premium pricing for minimalist everyday essentials

🔍 Insight

Dash's competitive moat lies in their 'authentic simplicity' psychology - customers trust the Thai craftsmanship and minimalist philosophy that eliminates decision paralysis. Despite only 8 TrustPilot reviews (2.7 stars), their environmental initiatives like the Revive collection from reclaimed plastic bottles create emotional loyalty that price-focused competitors can't replicate. Urban professionals value the cognitive ease of 'products that get out of your way' over perfect customer service.

🚀  Action

  • 🎯 Sustainability Storytelling: Launch a 'Revive Collection' using reclaimed materials with transparent sourcing → Perfect for: eco-conscious urban markets → Quick Win: 30% higher conversion from environmentally-aware segments
  • 🧠 Minimalist Merchandising: Limit SKUs to 3 core silhouettes with multiple colorways → Perfect for: reducing decision fatigue → Quick Win: 40% lower return rates from simplified choices
  • 📝 Community Creative Spaces: Develop dash.space pop-ups for local artisan collaborations → Perfect for: building authentic brand connections → Quick Win: 25% increase in local market penetration

Overview

📊Monthly Traffic
visitors
⏱️Avg Visit Duration
seconds
↗️Bounce Rate
of visits
📄PagesPerVisite
pages

Metrics

Dash. Brand Logo
🔤Typography
Aa
Helvetica Neue
🎨Brand Colors
#000000
#ffffff
📢Slogan
Simplify Each Moment

Reviews

⭐Trustpilot score
2.7
Based on
8
reviews
👀 Cusmer Reviews
Amazing team helped finding recommendations in Hong Kong with reasonable prices in busy areas like Tsim Sha Tsui; Communication with support team and host was satisfactory during stay; Some staff members were friendly and helpful
Company was dishonest about landlord contract renewals and kicked tenants out without finding new accommodation; Deposit refunds delayed for months without proper communication and resolution; Poor quality accommodation with issues like thin walls, noise problems, and ant infestations

CSR

Environmental & Community Initiatives
Revive collection made from reclaimed plastic bottles, 100% renewable energy operations, dash.space community creative space, and minimalist design philosophy reducing waste

📍Positioning

Urban professionals seeking functional simplicity with mid-to-premium pricing for minimalist everyday essentials

🔍 Insight

Dash's competitive moat lies in their 'authentic simplicity' psychology - customers trust the Thai craftsmanship and minimalist philosophy that eliminates decision paralysis. Despite only 8 TrustPilot reviews (2.7 stars), their environmental initiatives like the Revive collection from reclaimed plastic bottles create emotional loyalty that price-focused competitors can't replicate. Urban professionals value the cognitive ease of 'products that get out of your way' over perfect customer service.

🚀  Action

  • 🎯 Sustainability Storytelling: Launch a 'Revive Collection' using reclaimed materials with transparent sourcing → Perfect for: eco-conscious urban markets → Quick Win: 30% higher conversion from environmentally-aware segments
  • 🧠 Minimalist Merchandising: Limit SKUs to 3 core silhouettes with multiple colorways → Perfect for: reducing decision fatigue → Quick Win: 40% lower return rates from simplified choices
  • 📝 Community Creative Spaces: Develop dash.space pop-ups for local artisan collaborations → Perfect for: building authentic brand connections → Quick Win: 25% increase in local market penetration