Atacz

ATACZ transforms plastic waste into meaningful knitwear artistry, merging sustainability with Canadian craftsmanship to create stylish, eco-friendly handbags that make a positive environmental impact.
FOUNDED
2024
HEADQUATER
CA

Traffic

Atacz traffic data and performance stats

📊Monthly Traffic
10933
visitors
⏱️Avg Visit Duration
199.13
seconds
↗️Bounce Rate
34.82%
of visits
📄PagesPerVisite
4.0
pages

Identity

What fonts, colors and logo does Atacz use?

Atacz Brand Logo
🔤Typography
Aa
Poppins
🎨Brand Colors
#f15a29
#000000
📢Slogan
You matter. Every purchase helps save the ocean — we knit to care.

Reviews

Atacz customer insights and market gaps

⭐Trustpilot score
N/A
reviews
👀 Cusmer Reviews
No reviews available
No reviews available

CSR

Atacz social responsibility initiatives

Environmental Sustainability
ATACZ is a proud member of 1% for the Planet, having recycled 15,750 PET bottles and counting. They use REPREVE® high-performance fabric made from recycled plastic bottles, with 68% recycled polyester and 32% nylon. Each bag prevents approximately 2 PET bottles from entering the ocean, and they maintain eco-friendly packaging practices. Sustainability is their foundation, not just a feature.

P.I.A

Atacz growth secrets and strategy takeaways

📍Positioning

Eco-conscious consumers seeking stylish, mid-tier sustainable accessories that blend fashion with environmental responsibility.

🔍 Insight

ATACZ has built an uncopyable moat through the psychological combination of environmental guilt alleviation and aspirational Canadian craftsmanship. The 61.33% direct traffic indicates customers don't just buy bags - they buy into the sustainability story, creating emotional loyalty that competitors can't replicate with generic eco-claims.

🚀  Action



  • 🎯 Canadian Craft Narrative: Feature artisanal production process videos showing local craftsmanship → Perfect for Instagram Reels and TikTok → Quick Win: Increase perceived value and justify premium pricing


  • 📊 Impact Transparency Dashboard: Create real-time counter showing bottles recycled and environmental impact → Perfect for website hero section and packaging → Quick Win: Reinforce purchase decisions with concrete numbers


  • 🎨 Knitwear Aesthetic Expansion: Develop limited-edition seasonal collections using unique knit patterns → Perfect for email marketing and influencer collaborations → Quick Win: Create urgency and drive repeat purchases from existing 61% direct traffic base


Overview

📊Monthly Traffic
10933
visitors
⏱️Avg Visit Duration
199.13
seconds
↗️Bounce Rate
34.82%
of visits
📄PagesPerVisite
4.0
pages

Metrics

Atacz Brand Logo
🔤Typography
Aa
Poppins
🎨Brand Colors
#f15a29
#000000
📢Slogan
You matter. Every purchase helps save the ocean — we knit to care.

Reviews

⭐Trustpilot score
Based on
N/A
reviews
👀 Cusmer Reviews
No reviews available
No reviews available

CSR

Environmental Sustainability
ATACZ is a proud member of 1% for the Planet, having recycled 15,750 PET bottles and counting. They use REPREVE® high-performance fabric made from recycled plastic bottles, with 68% recycled polyester and 32% nylon. Each bag prevents approximately 2 PET bottles from entering the ocean, and they maintain eco-friendly packaging practices. Sustainability is their foundation, not just a feature.

📍Positioning

Eco-conscious consumers seeking stylish, mid-tier sustainable accessories that blend fashion with environmental responsibility.

🔍 Insight

ATACZ has built an uncopyable moat through the psychological combination of environmental guilt alleviation and aspirational Canadian craftsmanship. The 61.33% direct traffic indicates customers don't just buy bags - they buy into the sustainability story, creating emotional loyalty that competitors can't replicate with generic eco-claims.

🚀  Action



  • 🎯 Canadian Craft Narrative: Feature artisanal production process videos showing local craftsmanship → Perfect for Instagram Reels and TikTok → Quick Win: Increase perceived value and justify premium pricing


  • 📊 Impact Transparency Dashboard: Create real-time counter showing bottles recycled and environmental impact → Perfect for website hero section and packaging → Quick Win: Reinforce purchase decisions with concrete numbers


  • 🎨 Knitwear Aesthetic Expansion: Develop limited-edition seasonal collections using unique knit patterns → Perfect for email marketing and influencer collaborations → Quick Win: Create urgency and drive repeat purchases from existing 61% direct traffic base